MyAD Choice Awards 2025 - Best Bait

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MyAD Choice Awards 2025 - Best Bait

The vote is open for the MyAD Choice Awards 2025 Best Bait Category wich is brand new for this year! 

Bait is at the heart of every successful fishing session. Whether it’s boilies, pellets, groundbait, or liquids, choosing the right bait can be the difference between a blank and a red-letter day. Over the past year, we’ve seen some incredible bait innovations and new releases hit the shelves, to sit alongside some baits that have stood the test of time.

In this category, we have hand-picked six baits that our team feel have stood out—whether for their effectiveness, versatility, or game-changing impact on angling.

 


Nash Monster Shrimp Boilies 15mm 1kg

The Nash Monster Shrimp Boilies are a big-fish formula designed to deliver maximum attraction and nutritional value. Built on the legendary Monster Pursuit base, this bait combines high-quality fishmeal ingredients with an advanced marine attractor package—featuring a powerhouse blend of crab, lobster oil, and Nashbait’s deadly Salted Shrimp Paste.

This protein-rich, highly digestible food source keeps carp feeding confidently for longer, making it ideal for both short sessions and long-term baiting campaigns. Whether targeting pressured waters or the biggest specimens, Nash Monster Shrimp Boilies stand out as a must-have bait, proven to trigger aggressive feeding responses from the hardest-to-catch carp.


Dynamite Swim Stim F1 Sweet Pellets 2mm 900g

Dynamite Swim Stim F1 Sweet Pellets 2mm are many commercial fishery anglers first choice, whether they are fishing for F1’s, carp or silvers. Uniquely developed using our Koi Technology Formula and manufactured using premium ingredients including fishmeals, crushed pellets and the incredibly attractive F1 Sweet palatant and stimulant.

Designed to attract, stimulate feeding and hold fish in your peg without overfeeding. Great for feeding via a pole cup but really come into their own when used with Method, Hybrid or Pellet feeders. Dynamite Baits Swim Stim F1 Sweet Pellets have proven themselves on commercials fisheries across the UK and any time of the year. The ultimate pellet for commercial fisheries.


Mainline ISO Fish Shelf Life Boilies 15mm 1kg

Designed for serious carp anglers, Mainline ISO Fish Shelf Life Boilies combine over 30 years of bait-making expertise into a top-tier food-source bait. Crafted with complex fishmeals and premium nutrients, these boilies offer high palatability, digestibility, and an irresistible attraction, delivering instant and long-term results.


Perfect as both hook baits and free offerings, they excel in pressured waters where other baits fail. Available in 10mm to 20mm sizes and in 1kg or 5kg bags, they cater to all fishing needs. The ISO Fish range also includes freezer baits, Pop-Ups, Wafters, Groundbait, Pellets, and Liquids—giving you the edge on every session.


CC Moore Pro-Stim Liver Shelf Life Boilies 1kg 15mm

CC Moore Pro-Stim Liver is an innovative, instantly attractive boilie packed with highly digestible proteins and water-soluble attractants that stimulate fish to feed in even the coldest water conditions. Based on premium quality liver, spices and other feed-inducing natural extracts, Pro-Stim Liver has a distinctive ‘smoked garlic sausage’ profile that really makes it stand out. 

The first time many anglers come across Pro-Stim Liver they notice how very different it is in terms of profile, appearance and feel; it’s a soft, very soluble and highly digestible bait quite unlike any they have come across before.  


Fished and tested on all water types across the UK and Europe over a 4+ year period, no stone was left unturned during its development and the catch results since its launch have really shown this. 
Whether fishing short sessions or planning a long-term campaign you can rely on Pro-Stim Liver to help you maximise your catch rate and get the most from your time on the bank.

 


Dynamite Baits The Source Shelf Life Boilies 15mm 1kg

The Source from Dynamite Baits really needs no introduction – one of Europe’s best-selling boilies and has been helping anglers everywhere to land fish since it was first developed over two decades ago. Made using the legendary Haiths Robin Red, low temperature fishmeals, milk proteins, birdfoods, spices and crushed eggshell. To complete the attraction of this high-quality boilie, a secret blend of fish, crustacean & spice liquid attractors are included.


The Source has been responsible for many captures in the UK and abroad of huge carp and countless specimen Barbel, it’s a real ‘go to boilie’. The Source – a legacy of captures other bait companies can only dream of!


Sticky Baits The Krill Active Shelf Life Boilies 16mm 1kg

The Sticky Baits Krill Active was the first of its kind to be commercially available following extensive testing. It takes the humble boilie to a new level, utilising a unique coating process that combines incredibly potent, soluble liquid attractors along with raw, rich powdered ingredients to form a paste layer around each bait.

Once submersed the paste breaks down leaving a tantalising blend of small particles around a traditional boilie. This revolutionary concept broke the mould of boilie fishing, which was taken even further with the release of the shelf-life version, making this unique baiting concept available to every angler. It’s the biggest step forward in angling bait since boilies were invented!


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Each with six products per category.


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